Naira is an accomplished strategic planning and analytics professional with 10+ years of consulting experience helping companies develop, and implement, data-driven commercialization strategies to enhance efficiency and profitability. She has crafted winning go-to-market strategies by combining data analytics, customer research and strategic thinking. In addition, she is skilled at facilitating C-suite and cross-functional discussions in order to make enterprise-wide decisions. Naira has worked with companies on a wide-range of sales and marketing issues, in both B2C and B2B environments, including: - Strategic and business planning - Data analytics - Forecasting and financial modelling - Organizational design - Business intelligence - Business process improvements
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