The problem we solve: Adherence to medicine is a huge problem both to patients, healthcare systems and to pharma - we help all 3 parties in a win-win-win setup.
About our solution: “Imagine if every dose of medicine taken worldwide generated a donation to better health care! That is the vision of the DrugStars global movement” Claus Møldrup, PhD, former professor of social pharmacy, founder @ DrugStars. Just take your medicines as prescribed by your doctor, and you will earn stars – therefore DrugStars. The DrugStars app lets you use the stars to activate donations to charities – and it’s free. The conversion from stars to real money is sponsored by pharma companies, in that sense DrugStars is the Robin Hood of healthcare. In addition, we also offer you access to health-care vouchers that support your life with your disease. You will get a reminder to collect your stars at the time you have entered as your time to take a dose of medicine. You get stars for reviewing each of your medications – only eight short questions. You get stars for signing up for news on surveys and clinical trials.
Progress to date:
DrugStars is alrady in the market, with users, patientorganisations and pharma in Denmark. Next up is Sweden, Norway, Finland and US
Creator: Claus Moeldrup
Location: Hovedstaden
Bio: Former Professor in social pharmacy at University of copenhagen Former Professor in medical marketing at INSEAD Former big pharma executive
Title: CEO
Advanced Degree(s): PhD
Claes Rasmussen
Marketing Director, -
Biography: 30 years in advertising also pharma marketing
Title: Marketing Director
Advanced Degree(s): -
LinkedIn:
https://www.linkedin.com/in/claes-rasmussen-76530910
Finn Overgaard
Interaction manager, -
Biography: Used to handle Eurobonus program for SAS
Title: Interaction manager
Advanced Degree(s): -
LinkedIn:
https://dk.linkedin.com/in/finn-overgaard-4133071/da
Poul Clements
UX/UI director, -
Biography: 28 years experience in UX/UI
Title: UX/UI director
Advanced Degree(s): -
LinkedIn:
https://dk.linkedin.com/in/cleminthecloud/da
Martin Palmbæk
PR Director, -
Biography: former GM international stakeholder relations @ Maersk
Title: PR Director
Advanced Degree(s): -
LinkedIn:
https://dk.linkedin.com/in/plambek/da
Jesper Kilbæk
CFO, -
Biography: former GM banker
Title: CFO
Advanced Degree(s): -
LinkedIn:
https://dk.linkedin.com/in/jesperkilbaek/da
DrugStars.com
Location: Danneskiold-Samsøes Allé 41
Copenhagen, 84 1434
DK
Founded: 2016
Website: http://www.DrugStars.com
Facebook: https://www.facebook.com/drugstarsapp/
Product Stage: In the Market
YTD Sales: Less than $250,000
Employees: 5-10
All patients can be included and benefit from getting reminded to take the medicine.
All patients get rewarded with "DrugStars" that can be donated to charity.
All patients get healthcare vouchers in return for donation
It is all free for the patients.
All patient organizations can be included in the DrugStars platform – for free.
Imagine that your patient organization get financial support every time a member take their medicines as prescribed, and you could get new members by through the social media interaction involved in the DrugStars platform.
1000 yearly users that donate to your organization generate 10.000 USD in return
Market Size
The market for adherence, and business intelligence on real life patient experiences is USD 5.2 Bn
Projected 3 Year Growth
We will be 1.000.000 full year useres by the end of 2017 and that generates a revenue for USD 20 mio. we will grow 40% each year.
How We Will Make Money
Big data on patient adherence is the key to future innovations, and big pharma is our customers.
A mark up on donations og 30% is also keeping the wheels running.
About our Competition
PatientsLikeMe, MangoHealth
Intellectual Property Summary
we have a TM pending on DrugStars - but everything is open access.
Clinical Information
NO
Regulatory Status
Not applicable
How we will use the funds raised
Funds will be used to ensure that as many patients as posible in the world get access to DrugStars
Thank You
Please join us and become a part of the largest patient movement in the world
Claus Møldrup, PhD, Professor in Social Pharmacy
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